Course Overview
The Performance Marketing with AI course is designed for students, fresh graduates, professionals, and business owners who want to go beyond basic digital marketing knowledge and focus on measurable results that directly impact business growth. This results-driven program teaches you how to create, launch, and optimize marketing campaigns where success is defined by real outcomes—like clicks, leads, sales, and return on ad spend (ROAS). The curriculum covers key channels such as SEO, social media marketing, Google Search and Display ads, and email marketing, and it shows you how to combine these elements into full-funnel performance strategies. Unlike traditional marketing courses that stop at theory, this program emphasizes practical skills and real campaign execution, helping you understand how each channel contributes to conversions and how to make data-backed decisions throughout the campaign lifecycle. What sets this program apart is its deep integration of artificial intelligence tools and automation platforms at every stage of the performance process. You’ll learn how to use tools like ChatGPT and Jasper AI for generating compelling ad copy and creative ideas, SurferSEO for optimized content and keyword clustering, and AI-driven features within Google Ads and Meta Ads Manager to target audiences more accurately and automate bid optimization.
AI is used not just for content creation but for smarter audience segmentation, predictive analytics, real-time optimization, and performance forecasting—giving you the ability to run campaigns that are faster, more efficient, and more profitable.
Important Modules
Search Engine Marketing
Learn to plan, launch, and optimize high-performing Google Ads campaigns that increase visibility, generate quality leads, and maximize return on investment through precise targeting and budget control.
Search Engine Optimization
Master on-page, off-page, and technical SEO strategies to rank higher on search engines, drive consistent organic traffic, and build long-term visibility using data-driven and AI-supported optimization methods.
Social Media Marketing
Discover how to create engaging social media campaigns, grow followers organically and through paid strategies, and convert engagement into leads and sales across major social platforms.
Web and Google Analytics
Understand how users interact with your website, track performance metrics, analyze traffic behavior, and make informed marketing decisions using Google Analytics and advanced reporting techniques.
E-Mail Marketing With MailChimp
Learn to design automated email marketing campaigns, segment audiences, nurture leads, and improve conversions using Mailchimp and effective email marketing best practices.
Youtube Video Marketing
Explore proven YouTube marketing strategies, video optimization techniques, and audience growth methods that help brands increase views, subscribers, and conversions consistently.
What Do We Offer in This Course?
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Learn how Google thinks and ranks websites in real life
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Use AI tools like ChatGPT for keyword research and content ideas
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Optimize pages faster using AI for meta tags and SEO-friendly content
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Track rankings and fix SEO issues using smart, data-backed methods
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Understand how social media algorithms actually work
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Use AI tools to plan posts, captions, and content calendars
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Learn organic growth techniques for Instagram, Facebook, and LinkedIn
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Improve engagement using AI-powered insights and content suggestions
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Create high-converting Google Ads campaigns from scratch
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Use AI to generate ad copies, headlines, and keyword ideas
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Learn budget control, bidding strategies, and ROI tracking
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Optimize ads faster using AI-based performance analysis
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Learn how to grow YouTube channels step by step
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Use AI for video titles, descriptions, tags, and scripts
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Understand YouTube SEO and audience retention strategies
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Analyze video performance using smart data and AI suggestions
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Learn how to write emails people actually open and read
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Use AI tools to generate subject lines and email content
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Create automated email sequences for leads and customers
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Improve open rates and conversions using AI-driven insights
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Learn basic design principles for digital marketing visuals
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Use AI tools to generate creatives, banners, and social media designs
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Create eye-catching designs for ads, posts, and websites
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Save time by combining creativity with AI-powered design tools
Why You Should Join Us?
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Learn performance marketing focused on real results like leads, sales, and ROI
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Gain hands-on experience running and optimizing live ad campaigns
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Master AI tools to create ads, analyze data, and scale campaigns faster
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Understand full-funnel strategies across Google, social media, and email platforms
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Learn data-driven decision making using analytics and performance metrics
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Get industry-ready skills aligned with current hiring and freelancing demands
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Build a practical performance marketing portfolio that employers and clients trust
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Our Training Methodology
The training methodology for the Performance Marketing with AI course is designed to build practical, results-oriented skills through real campaign execution and continuous optimization. Learning begins with clear concept explanations using audio-visual resources, live demonstrations, and real industry examples. Students then apply these concepts through structured hands-on sessions where they create, manage, and optimize performance campaigns across multiple platforms. AI tools are integrated at every stage—from audience research and ad creation to bidding strategies and performance analysis—so learners understand how to work smarter and faster. Real-time data, analytics dashboards, and case studies are used to teach decision-making based on measurable outcomes like leads, conversions, and ROI. Regular practice, feedback, and performance reviews help students identify gaps, refine strategies, and gain confidence. By the end of the course, learners are trained to plan, execute, and scale performance campaigns independently with clarity and control.
Training Methodology Highlights:
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Concept clarity through audio-visual learning and real-world demonstrations
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Hands-on campaign execution across Google, social, and performance platforms
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AI tools used for ad creation, optimization, and performance analysis
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Data-driven learning focused on conversions, ROI, and measurable outcomes
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Continuous practice with feedback to improve campaign efficiency
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Real campaign case studies reflecting current industry scenarios
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Skill development aligned with job roles and freelancing requirements